S. David Ramirez, CFEE, is an award-winning marketing technologist based in San Antonio, Texas. He is the founder and principal consultant of SDMRamirez, LLC, a micro-agency serving events, entrepreneurs, and ecosystems across North America. He is a subject matter expert, speaking about marketing and technology at top-tier conferences like Adweek Magazine's Social Media Week North America, the Hospitality and Finance Technology Professionals conference, and the Meeting Professionals International World Education Summit. He serves on the faculty for the National Event Management School and the Texas Event Management Institute. He is a board member of the International Festivals and Event Association Foundation and the Texas Festivals and Event Association. Mostly, he's a nerd; talk to him about anime, craft beer, and science fiction.